Master of Accountancy Robert C. Vackar College of Business & Entrepreneurship

Course Descriptions

Students who do not have an undergraduate degree in accounting have to take (or must have taken) the following leveling courses before enrolling in MACC classes:

Foundation Courses

*Students can take ACCT 6301 or equivalent principles of accounting.

Required Courses - 12 Hours

*ACCT 6321: Students who have taken ACCT 4331 (or an equivalent undergraduate course) must take a graduate-level accounting elective instead.
** ACCT 6380: Students who have taken ACCT 4350 (or an equivalent undergraduate, CPA-approved ethics course) must take a graduate-level accounting elective instead.
*** ACCT 6341: Capstone course. To be taken after completing 5 MACC courses.

Prescribed Electives - 12 Hours

Auditing

Taxation

Graduate Business Electives - 3 Hours

The Business Elective may include any graduate-level business course, excluding the foundation courses in the MBA program, subject to approval of the MACC Director. Students must complete 3 credit hours.

MARK 6330: Business Ethics [3‐0]

This multidisciplinary course in the area of business is designed to: 1) introduce the student to ethics examination on the basis of a scientific (in the analysis) and managerial (in the decision‐making) approach to individual and organizational problems involving ethics; 2) review key ethical concepts and frameworks for the study of morality normative ethics justice and economic distribution, the nature of the business and the corporations, ethical issues in the workplace and the moral choices facing employees, consumers and the environment; 3) examine key ethical problems in business of our time, such as the current mortgage and financial crisis, fraud in online and offline commerce, and emerging problems in international management and cross‐cultural marketing.

MARK 6340: Market Research Methods [3‐0]

Topics of this course encompass the entire research process from formulating research problem(s) and determining research design to analyzing and interpreting data to help managers and researchers gain actionable information that will lead to intelligent decisions. Techniques for determining a problem or research issue are examined along with the proper methodologies and techniques for collecting and analyzing data. Computer statistical analysis techniques and programs are explored. Also stressed is the proper use of data in the decision making process as well as written and oral communication of research output.

MARK 6350: Competing through Service [3‐0]

This course focuses on the vital role services play in the economy and its future. It shows how the advanced economies of the world are now dominated by service(s), and virtually all companies, including those traditionally known as manufacturers, view services as critical to retaining their consumers today and in the future and surviving in the marketplace. Students will be exposed to the state‐of‐the‐art in services management and marketing.

MARK 6360: Health Care Marketing [3‐0]

Health care is a dynamic industry and continues to undergo dramatic reform and transformation. Within this fast changing environment, there are several trends that demand organizations to be effective marketers and to provide value to stakeholders, including patients. This course looks at contemporary trends in health care services including the increasing involvement of consumers in the health care process and the access to e‐information, the impact of interactive technology and the emphasis on the need for transparency within the medical professional, but also privacy of medical records, as well as increasing competition and the shifting and reshaping of the health care landscape. Collectively and independently, these factors reinforce the relevance of marketing theory, practice and research in the context of health care services.

MARK 6370: Social Media in Business [3‐0]

This course explains how strategic business communication has changed due to the rise of social media, and equips students with relevant knowledge and skills to develop business communication strategies that incorporate social media and cutting‐edge consumer‐to‐ consumer social interactions. Since social media is heavily technology‐driven, the course will also cover related aspects of electronic and mobile commerce and marketing.

MARK 6390: Marketing Seminar [3‐0]

A study of historical and current thought in marketing theory and practice. This course has variable content and course may be repeated for credit.

MGMT 6309: Strategic Fundraising Planning for Non‐Profit Organizations [3‐0]

Study of relationship between philanthropy and organizational mission and objectives. Examination of the strategic planning, implementation and evaluation of fundraising plans. Acquisition of analytical techniques pertaining to organizational capability development, competitive analysis, philanthropic integration of resource generation models, and management of fundraising in the shared economy.

MGMT 6330: Organizational Behavior [3‐0]

An analysis of formal organizational theory and the interrelationship of individuals in organizations. A study of the organization as a system of authority, status, leadership, direction, culture, ethics, communication and influence.

MGMT 6331: Human Resource Management [3‐0]

An analysis of the functions of personnel administration and of the relationship between the personnel‐industrial relations system and the total organization system. Contemporary industrial relations, philosophies, and practices.

MGMT 6332: Management Seminar [3‐0]

This course is designed to provide a broad overview of leadership and organizational change theories, practices and research. Special attention will be given to critical thinking skills and the students’ ability to communicate and lead effectively in the discussion chat room format.

MGMT 6333: Human Resource Management in Healthcare [3‐0]

This course is designed to acquaint students with basic principles and concepts of human resource management within a health care organization. Topics to be covered Include recruitment, selection, compensation, employee retention, training and development, and legal compliance. Students will have the opportunity to study human resource related problems faced by various healthcare systems such as hospitals, integrated health care systems, managed care settings, private practices, and public health clinics.

MGMT 6334: International Management [3‐0]

The course focuses on the study of the global management practices of planning, organizing, staffing, communicating, negotiating, leading, and controlling across nations. The course includes the adaptation of these management functions across social, cultural, economic, legal, ethical, and political environments. The course includes the intersection of international management topics with current global business events.

MGMT 6335: Entrepreneurship [3‐0]

This course deals with the critical factors of initiating and managing new growth‐oriented ventures. There is a primary focus on the behaviors of entrepreneurs (both successful and unsuccessful), the venture creation process, new venture strategies, identification and evaluation of new venture opportunities, new venture financing, legal and tax considerations, and other key aspects of the entrepreneurial process.

MGMT 6360: Production and Operations Management [3‐0]

The study of the role of the production function in the business system and its relationship to marketing and finance. The focus is on the decision‐making necessary for productivity improvement in the transformation process of manufacturing and non‐manufacturing service organizations. Strategies of production system design, capacity management, quality management; production planning, inventory planning and control, facility location and supply chain management are explored. Systems studies include Just‐in‐Time, Total Quality Management and Flexible Manufacturing Systems.

MGMT 6372: Organizational Leadership and Change [3‐0]

This course is designed to provide a broad overview of Leadership and Organizational change theories, practices and research. Special attention will be given to critical thinking skills and the students' ability to communicate and lead effectively in the discussion chat room format.

MGMT 6390: Strategic Management [3‐0]

This capstone course integrates knowledge in functional areas and covers strategy formulation, implementation and evaluation. Different types of organizations in all kinds of environments and industries are studied. Technology, culture and ethics are important environmental variables considered.

Prerequisite(s):: Eighteen hours of MBA core courses. ACCT 6320, MGMT 6330, FINA 6340, ECON 6350, MGMT 6360, and MARK 6310.

QUMT 6303: Statistical Foundations [3‐0]

An introduction to statistical methodology to include probability concepts, inference techniques, analysis of variance, regression analysis, chi square and other non‐parametric analyses. This course focuses on the use of the computer in performing statistical analysis.

Prerequisite(s): Admission to the MBA Program.

QUMT 6310: Business Research [3‐0]

Business research techniques and methodologies. Topics include scientific method, business information sources, research proposal development and evaluation, research design, scaling and instrument design, sampling design, statistical packages and applications, research reporting and writing and ethical considerations in business research.

Prerequisite(s):: QUMT 6303 or QUMT 3343 or equivalent.

QUMT 6350: Machine Learning for Business Analytics [3‐0]

This course introduces students to modern machine-learning methods that can be applied to build predictive models & discover patterns in data for better-informed business decision-making. Students will learn implementation of the machine learning techniques in R programming language for understanding complex datasets. This course will enable students to approach business problems by identifying opportunities to derive business value from data-driven business intelligence

**To further provide students with increased choices, please note that additional courses can be offered for the available concentrations.